Afternic Sells Magical.com via Weekly Brokerage Listing Post

Afternic Sells Magical.com via Weekly Brokerage Listing Post

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Every week, I publish a “Weekly Brokerage Listings” post to share newly listed domain names at various domain brokerages. The idea behind this was initially because I often ask colleagues what new listings they have, and I thought it would be interesting for domain investors to see what kind of new inventory is coming on the market on a weekly basis.

To make it more interactive, I began allowing readers to submit their own sale listings, and I think people have come to appreciate both aspects of this weekly feature on my blog.

A big question remained: has anyone actually had success selling a domain name via this weekly blog post?

I’ve heard from several domain investors who have sold domain names through the comment section, and I heard from a couple of buyers who bought names from seller listings. I also bought a domain name that was listed in the comment section. I know it’s helped domain sellers move names, but I hadn’t heard about any confirmed sales from domain brokers.

Rich Green, a domain broker at Afternic, emailed me this morning to let me know that Magical.com was sold this week after being listed on my blog last Wednesday. The buyer saw the listing on my blog and purchased the domain name. I don’t know if it sold for the listed price or if the buyer negotiated a better price, but it’s a very good name and I think the asking price was reasonable.

As I say every week, I have absolutely no involvement in any of the sales. I don’t charge anyone for listing their domain names for sale, and I don’t make a commission on any sale. I hope others have success with their sale listings. If you want your name featured in the blog post, you should ask your domain broker to submit it. If the domain name is excellent and it’s priced well, there’s a good chance you’ll find some interest.

Congratulations to Afternic on the sale and to the other parties.


About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.


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Comments (15)

    Ron

    Before all you go searching it was listed for $25K, can’t see them going lower than $20K, great name for disney to own, as marketing material.

    September 4th, 2013 at 11:10 am

    Adi Weitzman

    I was pleasantly surprised this domain sd for at that price. Its a steal imo.

    September 4th, 2013 at 11:44 am

    Ron

    I have to admit in this business everything seems like a steal after it sells. Otherwise it is just out there. Magic, and Magical are two different things, but a great word even for flowers, gifts online etc… Lots of uses, looks like cdn buyer who is already using the email.

    September 4th, 2013 at 11:53 am

      Elliot Silver

      I made an offer on it, but it wasn’t enough to induce a sale. It’s a name that I wouldn’t be surprised to see sell for 6 figures. As an investment, $25k was more than I was willing to spend on it.

      September 4th, 2013 at 11:55 am

    todd

    “As I say every week, I have absolutely no involvement in any of the sales. I don’t charge anyone for listing their domain names for sale, and I don’t make a commission on any sale. I hope others have success with their sale listings.”

    You have great business sense Elliot so I still don’t understand why you don’t work out some type of cut with these brokers. You have the perfect format to make probably an extra 50 to 100 grand a year just off simple promotions of these names. You could even justify in your own mind by taking the commissions and giving it to charity and than using the deduction.

    September 4th, 2013 at 11:58 am

      Elliot Silver

      Would rather have the goodwill than the money.

      September 4th, 2013 at 11:59 am

    todd

    Helping a little old lady get something off the top shelf at the grocery store or giving your friend a ride when his car breaks down is my definition of goodwill. Giving away money that you can use to your advantage or for others doesn’t make sense to me but I understand its your choice.

    September 4th, 2013 at 12:10 pm

    John

    Tons of Trademarks on the term in various industries.
    Does a new buyer of that name take that risk on of losing it or having to defend against it?
    Yea, great term and owner should’ve really held out for a $100K or more.

    September 4th, 2013 at 12:43 pm

      Elliot Silver

      What excellent keyword doesn’t have tons of trademarks?

      IMO, the more trademarks by different companies in different fields makes it more defensible.

      September 4th, 2013 at 12:45 pm

      John

      Yes.
      Just seems outside your niche to want to take that risk on.
      You make good money in less risky areas.
      BTW Have you looked at the owners email handle?
      He probably doesn’t care about the potential TM risk.
      LOL

      September 4th, 2013 at 12:48 pm

      Elliot Silver

      His company was called “Magical Marketing Consultants.”

      There’s risk everywhere.

      September 4th, 2013 at 12:50 pm

      John

      There is Risk everywhere.
      More in some Trades/Investments than others.
      Really at the end of the day it comes down to size of one’s wallet and how bad they want something. To Each their Own.
      Nice that your blog created the liquidity event for it to happen.

      September 4th, 2013 at 12:58 pm

      irfan

      I like it. This domain presently aged 18+. And, I don’t found any UDRP case.

      September 4th, 2013 at 1:45 pm

    todd

    There are about 200 live trademarks that contain the word “Magical” but the only ones you have to worry about are the ones that contain the word “Magical” by itself in the trademark. You don’t have to contend with the Magical Fairy, Magical Mermaid or Magical Hats trademarks because they will never win a UDRP for only part of their mark. So when you break down these trademarks there are only 5 live marks with the stand alone word “Magical”. These trademarks are all for products that these companies produce. UDRPs are rarely began because of a product trademark but most of the time are started because the companies name is the trademark that they are trying to enforce. This is when you have to really do your research. Out of the 5 trademarks with the stand alone name “Magical” all are product trademarks so it is virtually impossible that even if they did a UDRP which is very unlikely, they would never win.

    September 4th, 2013 at 3:20 pm

      irfan

      The question also is why not those companies already pursued this name. Why it is taking them so long to challenge the registrant.

      September 4th, 2013 at 3:35 pm

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