Analyze.com Acquired by Brent Oxley | DomainInvesting.com
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Analyze.com Acquired by Brent Oxley

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Analyze.com hit the market a couple of weeks ago when Ryan Colby of Outcome Brokerage sent a newsletter to his brokerage clients and newsletter subscribers offering the domain name for sale. I detected a Whois change this week, and the new owner of the domain name is Brent Oxley, founder of HostGator. The purchase price of the domain name was not disclosed, and because I didn’t ask for the asking price when it was listed, I couldn’t speculate about the sale price.

The last time I wrote about Brent, it was after he spent $500,000 to acquire Give.com. At that time, Brent let me know he acquired the domain name for a specific project (which does not appear to have launched yet_. With Analyze.com, the acquisition is strictly an investment.

Here’s what Brent told me in my response to an emailed I sent to him to ask about the Analyze.com acquisition:

“I bought this domain with the sole intention of flipping it for a large profit. I’ve hired Ryan Colby to market the domain name and have listed it with him for $750,000. We both believe in its value and are in agreement that anaylze.com is the best domain to come along this year.”

With Ryan having marketed the domain name already, it will be interesting to see if he is able to re-sell at for Brent’s asking price. Judging only by what I have read about Brent, it seems like he has the time to wait for the right buyer to come along.


About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.


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Comments (13)

    Ryan

    crazy backstory to this domain, it was ready to be closed 2 weeks ago by the owner an 79 year old man, for $50K 2 weeks ago, Brent paid probably 125-$150K range as that was the guide range, maybe cheaper if Colby is brokering it back for another commission. It was at the center of a broker war, but nobody had it at that point, owner was shopping it around.

    April 11th, 2017 at 4:01 pm

    Francois

    A sale at this range could be difficult, the main problem I see is that is the typical domain that can be written in 2 different ways:
    analyze.com or analyse.com
    If I check at Valuate.com I see very similar metrics for both which let me think both forms are valid.
    This means a buyer may be tempted to simply buy the cheaper version or worst, not be comfortable to buy anything due to this possible writing error issue: Nobody wants to spend $750K in a name where half people could type-in another by error.

    This reminds me I was obligated to buy Dynamize.com and Dynamise.com a few years ago to secure the brand and be able to reassure potential buyers.

    I wish him a big sale anyway, even if I will prefer the big sale of the year be my Encrypt.com … lol

    April 11th, 2017 at 4:34 pm

      Ryan

      I guess it’s not as easy to make 5X your money as they thought, some really good points.

      In reply to Francois | April 11th, 2017 at 4:50 pm

      john

      That’s an excellent point. Also “anaylze”. This word is misspelled all the time.

      In reply to Francois | April 11th, 2017 at 10:26 pm

    Logan

    The word analyze is the Americanization of analyse, which the rest of the English speaking world uses. As far as I know and can tell, Americans are the only English speakers who use a “z” for the -yse and -ise verbs.

    April 11th, 2017 at 4:53 pm

      Acro

      Let’s settle it once and for all 😀

      The word originates from the Greek Ανάλυσις – analysis – so there is no zee (or zed) involved.

      In reply to Logan | April 11th, 2017 at 6:17 pm

    Braden Pollock

    Ryan and I were going back and forth on this name and I thought we were about to close the deal. Then Brent bought it. Just like when you closed on Acccurate.com a couple weeks ago – when I was working on it too. Damn! I missed two great names within a few weeks of each other. Maybe I just need to move a bit quicker on good names. Oh well. Ya win some, ya lose some.

    April 11th, 2017 at 10:32 pm

      Andrew Rosener

      @Braden – you’re about to lose a few more! When a great domain comes across you can’t wait. You need to act. Price is less important than time.

      Once you own it, the value is already built in. Doesn’t matter if you paid $40k or $75k. Because the value is 5X – 10X.

      In reply to Braden Pollock | April 12th, 2017 at 6:13 pm

      TeddyK

      How do you know the value is “5X – 10X”? It’s worth what someone will pay for it, and not a penny more.

      In reply to Andrew Rosener | April 13th, 2017 at 11:36 am

      Braden Pollock

      @Drew, Says the seller :)

      In reply to Andrew Rosener | April 13th, 2017 at 8:24 pm

    Ron

    This is a great to see people like Brent are going to take part in domain name selling and buying business. I think he actually got a good domain name Analyze.com is great domain name, and I think he can good amount of profit by reselling it.

    April 12th, 2017 at 2:19 am

      Francois

      If it’s the good syntax in USA (where the biggest domain sales happen), then the domain has still big chances to make a blockbuster flip. It’s a very good name for a big data business, an AI powered service, … Stuff very hot right now (like encryption).

      And yes, that’s great for the industry that people with full pockets decide to start domaining (.com) so domainers with premium domains interested to flip can do more business (my case).

      PS: Thanks again Brent for the free hosting … lol (kidding).

      In reply to Ron | April 12th, 2017 at 3:17 am

    Marina Kingston

    500k for Analyze.com? Oh my God, is this a joke? )) The domain is registered on 2017-04-11. Absolutely no authoritative references to it … it’s just “a clean sheet” for $0.5M. Apparently, I do not know something in this life))

    April 13th, 2017 at 1:40 am

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