Domain Sale Tip: Contact Domain Brokers
One of the reasons I try to attend domain conferences is so that I can meet with the domain brokers from various companies who are always in attendance. I can ask them what they’re moving and what strategies they are finding effective. This is especially helpful later on over a drink or two.
In discussing domain sales with them, I tend to ask each of them what verticals they have buyers and where they are having success moving names. I always try and ask for a follow up email with a list of the verticals or industries in which they have been seeing success. When I get home, I can then search through my portfolio and see if I have anything worthy of submission.
I recommend reaching out to some of the more successful domain brokers to ask what they are selling these days, and then see if you have anything in your portfolio that would match their buyers’ needs. If so, send it to them and talk about pricing with them. I have a domain broker list if you’d like to use it as a reference to find some domain brokers I’ve used or have heard are reputable.
Keep in mind that good domain brokers aren’t going to waste their time with crappy domain names that have no chance of selling, nor will they likely want to deal with far overpriced names. Most earn the bulk of their income from commission payments, and a fruitless effort will take up time that could have been spent selling other domain names. It can be frustrating when a broker won’t take on your domain name, but it’s better to have a name rejected than locked up under exclusive and not marketed.
A good domain broker can help you sell some of your inventory, and knowing which brokers are looking for specific types of domain names can help save everyone time. Reach out to reputable brokers and ask what they are selling these days.
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