Oversee.net Changes DomainFest Global Branding to WebFest Global

Oversee.net has changed the name of its popular DomainFest Global conference to “WebFest Global.” When you visit DomainFest.com, the conference’s former domain name, you will be forwarded to WebFestGlobal.com. Registration is now open for the February conference, which takes place at the Fairmont Miramar Hotel.

I don’t know if DomainFest will still exist in other formats, like the smaller one-day conferences the company previously held in various cities, but it looks unlikely.

According to a press release Oversee posted on its website:

DomainSponsor ®, the online direct navigation traffic monetization unit of Oversee.net ® and organizer of the critically acclaimed DOMAINfest ® series of domestic and international conferences, announced today that online registration is now open for its Webfest GlobalTM conference to be held February 5-7, 2013 at the Fairmont Miramar Hotel in Santa Monica, California.”

It becomes clearer that the DomainFest branding has been replaced by the WebFest branding rather than been created in addition to it. The evidence is further down in the press release: “Founded in 2006 by DomainSponsor ®, the direct navigation traffic monetization division of Oversee.net, Webfest Global (formerly DOMAINfest ®)…

I would imagine the company is trying to create a broader Internet conference with this new branding, since the DomainFest name is somewhat limiting. That said, I don’t think it’s bad to have a conference theoretically limited to domain investors, since DomainFest regularly drew over 500 attendees.

In case you care, Scott Day’s  DigiMedia owns WebFest.com. That domain name is listed for sale on the Domain Name Sales platform.

Full Press Release:  

Oversee.net Announces Online Registration For Webfest Global 2013

Webfest Global 2013 Conference to Be Held February 5-7, 2013 in Santa Monica, California

LOS ANGELES, California (October 18, 2012) — DomainSponsor ®, the online direct navigation traffic monetization unit of Oversee.net ® and organizer of the critically acclaimed DOMAINfest ® series of domestic and international conferences, announced today that online registration is now open for its Webfest GlobalTM conference to be held February 5-7, 2013 at the Fairmont Miramar Hotel in Santa Monica, California.

The agenda at the three-day Webfest Global 2013 conference will cover a variety of topics related to domain name investing, acquiring and converting online customers, and mobile monetization. Agenda highlights are available at http://webfestglobal.com/agenda.

“This marks our seventh annual global conference,” said Oversee.net CEO Debra Domeyer. “Over the last few years, we have received very positive feedback from attendees about how our DOMAINfest agenda has evolved. So we’re very excited about continuing our tradition of providing content and speakers that align with the ever-broadening interests of our conference audience. Of course, we’re also excited to be providing an atmosphere and experience that facilitates networking and deal-making.”

Online Registration Now Open
The early bird discounted registration rate of $1,095 includes full conference admission on February 5-7, 2013 to all sessions, exhibit hall, daily breakfasts, daily lunches and all official dinner networking parties. It also includes a farewell breakfast on February 8th. To register, visit http://webfestglobal.com/register.

Moniker|SnapNames Live Domain Name Auction
Moniker|SnapNames will be hosting a live, premium domain name auction at Webfest Global 2013 on Wednesday, February 6th from 4:00 – 5:30pm PST. An extended online domain auction will start on Tuesday, February 5th and end at 3:15pm EST on Thursday, March 8th. For details on how to submit domains for possible inclusion in these auctions, visit http://webfestglobal.com/auctions. The submission deadline is December 14, 2012.

Conference Hotel
The entire Fairmont Miramar Hotel in Santa Monica has been reserved exclusively for the conference in order to provide attendees with an intimate, distraction-free environment that maximizes networking opportunities. Discounted hotel room rates are available via a special online reservation portal. For details, please visit http://webfestglobal.com/hotel.

Sponsorship Opportunities
A wide range of sponsor and exhibitor options and prices are available for companies interested in promoting their services to the domain investors, publishers and online marketing executives attending Webfest Global 2013. For details, visit http://webfestglobal.com/sponsor-options.

About Webfest GlobalTM
Founded in 2006 by DomainSponsor ®, the direct navigation traffic monetization division of Oversee.net, Webfest Global (formerly DOMAINfest ®) is a conference series that brings domain industry and online marketing professionals together to learn, network and do business. Content and speakers offer insights, tips and the latest best practices in areas such as web and mobile user acquisition, conversion and monetization, plus updates on how regulatory and ICANN policies impact domain name owners and brand marketers worldwide. Attendees include domain publishers, internet entrepreneurs and wide range of online marketing executives and service providers. For more information, please visit http://webfestglobal.com.

About Oversee.net
Oversee.net ® is a leader in online performance marketing. Using proprietary technology, it helps advertisers acquire valuable, pre-qualified leads. Its DomainSponsor ® business unit pioneered the monetization of direct navigation traffic in 2002 and now operates one of the largest PPC and CPV traffic networks in the world with over 250 million unique visitors per month. Oversee’s owned and operated lead generation websites in the travel, retail and consumer finance verticals produce over 14 million high-converting leads per month for advertisers by providing users with the information they need to make smart purchase decisions. Oversee also owns Webfest GlobalTM, a conference series for domain investors and online marketing professionals. Headquartered in Los Angeles, Oversee has offices in New York City and Frankfurt, Germany.

Elliot Silver
Elliot Silver
About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has closed eight figures in deals. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest. Reach out to Elliot: Twitter | Facebook | LinkedIn

10 COMMENTS

  1. I wonder how other non-domain related Internet companies will now perceive the conference with its deep roots to the domain business. In addition, I wonder if the more general conference branding will push domain investors away, while a general “web” branding will also discourage attendance from professionals from more specific verticals such as web development and SEO.

    • The name of this conference itself, I think will bring mainstream interest to the field of domaining as part of the whole Internet business, the http://www.—and the name ‘domain names’ will become household—which in turn will shed light on the whole business of domain registrations, buying, selling or building sites on these names or for investment purposes.

  2. @ Elliot

    “In case you care, Scott Day’s DigiMedia owns WebFest.com. That domain name is listed for sale on the Domain Name Sales platform”
    ——–

    WebFiesta.com — We own this one — perhaps to the liking of our Spanish speaking & Latino friends and Web folks …. Hasta la Vista !

  3. @Elliot
    “I wonder if the more general conference branding will push domain investors away,”
    How?? considering
    “the conference with its deep roots to the domain business”

    It’s like the pot calling the kettle burnt— you just answered your own question.

    • If the perception is that it’s no longer a domain conference, domain investors may not come. That might not happen this year, next year, or ever, but it may happen and it’s something to consider.

  4. @Elliot That would be a valid perception that is if they dropped the auction event from the conference though I can’t see Oversee doing this in light of the commission they’d make on possible sales.

    Overall it’s a much needed face lift for the event as now it extends it’s reach to other sectors of the web.

    One reason I can think of for the change is to expose their premium domain auction to a wider audience, mainly those that are more web-dev orientated and maybe attracted to the notion of acquiring one for their flagship sites.

    If I’m right we should see some new players in the bidding and possibly more sales across the table.

    In this industry (or any other) we can’t get to sentimental about it’s name or identity focus only it’s results to convert product into sales.

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