ESPN acquires |

ESPN acquires


ESPN acquires
ESPN announced that it acquired a Rugby news site,, which attracts half a million visitors a month during the peak season. With this acquisition, ESPN has again reached out to attract a foreign audience of sports fans loyal to a particular website. Previously, ESPN acquired, a popular cricket website, and they manage, a multi-language soccer website.I wouldn’t expect to see major changes to the now that it is owned by ESPN. The website became popular due to its unique content and perspective, and I doubt ESPN would want to mess with the format. I expect that they will integrate some of their content and add links to their own site as well as to encourage viewers to add ESPN to their daily “must read” list. This will help lengthen the amount of time users stay on the website, which is a good way to increase advertisers’ value and ultimately spend.

About The Author: Elliot Silver is an Internet entrepreneur and publisher of Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.

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