Name Administration Testing Out Domain Sale Landing Pages
You’re probably familiar with the traditional Internet Traffic landing page. If you aren’t, see FrozenBananas.com as an example. You’re also probably familiar with the Domain Name Sales inquiry page that a visitor lands on when they click the link at the top of domain names that are listed for sale.
It appears that either Frank Schilling’s domain portfolio company (Name Administration) or Internet Traffic is testing out a for sale landing page that does not have pay per click links on it. Have a look at the singular FrozenBanana.com, and you’ll see that there are no PPC links on the page, and visitors are taken directly to a form to inquire about the domain name.
Last week, I shared insight about my ideal passive domain sales platform, and it seems that this is a step in that direction. The only things missing on the landing page are: 1) the ability for the buyer to immediately enter into a sale agreement and begin escrow from the landing page and 2) a good sales pitch to close the deal.
I assume that this has been tested for quite some time and wasn’t in response to my article, but it was pretty serendipitous to have found it today. I am going to reach out to Jeff Gabriel of Domain Name Sales to see if this is an option for the general public or if Frank is testing it out on select domain names. Personally, I’d rather have a landing page like this on names that earn little revenue because closing a large deal on a domain name would be worth losing out on additional revenue.
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