Sedo Nabs Exclusivity on Gambling.com
I recently read that Gambling.com was going to be placed for sale by its owners, and a press release from Sedo confirms the news. The release announces that Sedo has been granted exclusive brokerage rights to the domain name.
It’s not clear what the reserve price is on the domain name, but I personally can’t imagine it selling for more than Slots.com, which was sold to Bodog for $5,500,000 earlier in 2010.
I think Gambling.com is a very good name, but I think people would be more apt to search for other keywords more – for instance, Slots, Blackjack, Poker, or Sports Bets. If an online gaming company is going to build its brand around a generic domain name, I think they would probably prefer to spend the money on one of those .com terms.
Among other large sales this year, Sedo recently found a buyer for Sex.com, which sold for $13,000,000, the highest publicly recorded all-cash deal.
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