10 Reasons Why a Domain Owner Won’t Partner With You
It seems like a great idea. A domain owner has “only” parked his domain name (or has minimal development), and you have a killer idea for a website or business on that particular domain name. You reach out to the domain owner, and you either receive no reply at all or you receive a “no.”
Here are some reasons why domain owners don’t want to partner (with you):
- The domain name earns enough money parked that it’s not worth taking it off of the PPC model.
- Domain owner doesn’t want to encumber the domain name if someone else wants to purchase it.
- It’s too much effort and expense to do due diligence on your background.
- The owner doesn’t think the idea has a chance at success.
- You don’t have a successful track record, or your track record is unknown.
- Your idea isn’t interesting or the owned doesn’t think it will make enough money.
- The domain owner doesn’t want to be involved with partnerships.
- The cost of getting your idea launched is more than the owner is willing to contribute.
- It’s the domain owner’s best domain name, and he doesn’t want to take any chances with it.
- The domain owner has an idea for his own website or business but hasn’t had the opportunity to build it.
There are plenty of companies that do permit partnerships on their domain names if the right offer from the right company comes around. In fact, most of the larger portfolio holders do have pretty public partnerships on at least one domain name that I know about. I also have a marketing partnership on Burbank.com because the conditions were right.
Don’t take it too personally if the domain owner says no, but there are plenty of good reasons why someone might not be interested in a partnership.
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