I’ve read quite a bit about Squadhelp and its domain name marketplace. I like what I can see they are doing, and I enjoy reading the insights shared on Twitter by CEO Darpan Munjal. I also trust Hilco Digital’s Andrew Miller, and if his company is backing Squadhelp, I like their chances of continued growth.
In particular, I like that the Squadhelp target audience seems to be people and businesses looking for a brand name rather than people who are simply looking for a domain name. Domain registrars and domain sales platforms compete for customers searching for domain names, and I like that Squadhelp seems to primarily target people who are seeking out a brand identity – and a domain name is a big part of that.