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Jeff Sass to Speak at SFTA Event

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Jeff Sass, Chief Marketing Officer of the .Club Registry, will be the featured guest speaker at tomorrow’s South Florida Technology Alliance (SFTA) networking event. The event will be held tomorrow (April 25) from 5:30 pm – 8:30 pm at Funky Buddha in Ft. Lauderdale, Florida.

Here’s what Jeff told me he will be speaking about:

A memorable and meaningful domain name is an essential part of your branding and marketing efforts, and there are more choices than ever before to get a great domain.
Learn why dropping vwls and making up words just to get a .com is a bad idea (sorry Flickr!)
Learn about the 1,000 new domain extensions and how they can help you grow your business and brand.
Learn about the hidden SEO benefits of keyword rich domain extensions

Jeff is scheduled to speak from 6:00 – 6:30, and that will be followed by two hours of networking. I presume Jeff will be sticking around to answer any questions and chat about .Club and/or domain names in general.

Registration for this event is → Read More


How to Choose a UDRP Lawyer

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In the Domain Investing guide section of this website, there is a short article about domain name lawyers. The primary purpose of the article is to share a list of attorneys who I understand to be experts when it comes to the legal intricacies of domain name ownership and the rights of domain name owners. There are thousands of intellectual property lawyers, but there are far fewer lawyers who I consider specialists in the field of domain name investing.

One question I have been asked many times is how to choose a good domain industry lawyer for a UDRP defense. It’s great to have a short list of attorneys and law firms that can help with a UDRP defense case, but narrowing down that list to one attorney can be a bit of a challenge.

Having worked with several lawyers on that list for a variety of legal matters, it is difficult for me to recommend just one attorney to help defend a domain name in a UDRP proceeding. Without having experience dealing with a UDRP (thankfully), I also don’t really have much advice about choosing a lawyer for a UDRP. Other than suggesting to look through UDRPSearch.com and see some of the results of UDRP cases that are similar to the domain name the domain owner will have to defend, I don’t really have a great way to help someone choose a lawyer.

That being said, I want to direct you to a long post that → Read More


What Color .com is Worth the Most?

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Yesterday, I published an article about Heritage Auctions brokering the Black.com domain name. I also linked to an article I wrote with quite a few publicly recorded color .com domain name sales over the years. Some of those sale prices seem fairly strong and others seem like deals today.

I am curious about what readers think would be the most valuable color .com domain name in today’s market. For the sake of discussion, let’s confine this to “real” colors that are primarily colors. For instance, while “wine” is technically a color, Wine.com should not be considered when discussing the most valuable color .com domain name. You don’t need to limit this to primary colors though. Pink.com would be fine to consider.

If you had an unlimited amount of  money but you could only buy the most valuable color .com domain name, what name would you pick? I’ll share my thought about this in a comment later on so I don’t influence anyone too soon.


Black.com Being Marketed by Heritage Auctions

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Aron Meystedt, Director of the Domain Name and Intellectual Property Department at Heritage Auctions, announced that his company is brokering Black.com. I don’t see a ton of high value domain names like this one come on the market regularly (especially with an asking price listed), so I wanted to share what Aron wrote:

I am proud to announce that Heritage Auctions (HA.com) is the exclusive seller of Black.com, a name that has never been available to the public.

The asking price is $750,000 and it is a sure fit for a major brand waiting to be launched. Few names carry the “punch” that Black.com does. Jet.com comes to mind. Black.com could be a brand with an “exclusivity” feature.

Email me if you have interest. Please, NO brokers. We aren’t looking for co-brokerage deals right now. If you are a broker and have a buyer with a budget of $750,000 – let me know. But we don’t want the name sent out to your mailing list please.

I recently published an article with → Read More


I Use GoldNames to Track NameJet Bidders

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I have most likely spent six figures on NameJet auctions in the last year or so. It’s not something I really track, but I am an active buyer on NameJet. I only mention this because it should go without saying that I trust the fairness of the platform, otherwise I would not participate in auctions.

One of the features of NameJet is that I am able to see who else is bidding on an auction. Even though I don’t personally know many of the bidders I regularly compete against, it is good to know that if I don’t win the other competitors are going to follow through and pay. As a seller on NameJet, it is also helpful to know that someone who is winning an auction is actually going to pay should their bid be the highest.

Because I don’t know all NameJet bidders, I regularly turn to the GoldNames.com blog to see if I can find a bidder’s history. GoldNames seems to track many (maybe most but I don’t know) of the auctions that are run on NameJet. GoldNames also tracks the winning bidder of the auction.

I sometimes find it easier to use → Read More


Free .Buzz Domain Names Today

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It looks like the .Buzz registry is giving a limited amount of .Buzz domain names away for free. The promotion is in honor of the registry’s third birthday, and it also comes on April 20 (4/20), which happens to be unofficially referred to as “Weed Day.”   In a post on the registry’s corporate blog, Bill Doshier announced that “Participating domain name registrars will be offering up to 420 .buzz domain name registrations – free for the first year of registration, during their to-be-announced special sale hours on April 19 through April 21, 2017.” Bill also wrote that “Starting April 18, approximately 34,000 reserved .buzz domain names will be released for general availability.”

Name.com is also promoting this giveaway on Twitter this morning: → Read More


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