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Atom.com Prepping for Black Friday in July

Atom.com is getting ready to host a site-wide sale billed as “Black Friday in July.” The sale event runs July 21-30, and Atom sellers can opt into the program to participate. Sellers who participate will allow Atom to automatically discount their domain names up to 25% off the purchase price.

In its announcement message, Atom mention the platform has “seen domain sales increase by 30–50% during the sale period” in prior years. I believe buyers who are tracking prices on Atom will be notified when a domain name has a price reduction / discount.

NamesCon Booked with ICA Coupon Code

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I haven’t attended NamesCon in a few years, but I’ll be heading back to the conference in Miami in November. I purchased my ticket using the 20% off coupon code available to ICA members, so the cost was just shy of $400 for my ticket. I also booked my flight and hotel for the trip. I understand NamesCon ticket prices will increase on Friday.

I decided to attend the conference because I haven’t seen some friends and colleagues in a few years. I saw some at the last few ICA meetings, but there are a few who haven’t attended the ICA events and it will be nice to reconnect with them. Connecting on the phone and email is fine, but meeting in person over a coffee or a meal is preferable.

Domain Registrars Used by Top AI Companies

In a recent DomainIQ domain monitor alert I received, I saw a well-known AI company’s domain name had a status change. After looking into it and seeing nothing of importance, I became curious about what domain registrars some of the most well-known AI companies use for their primary domain name.

I asked ChatGPT and Claude to give me a list of prominent AI companies. I then used the two lists along with my own observations to create a curated list of notable AI companies. This is not a definitive ranking of top AI companies, but a representative group of top AI companies I could use to look into where their primary domain names are registered.

Challenge of Helping Someone Secure Their Domain Name

“No good deed goes unpunished!” This is a famous phrase that expresses how an attempted good deed can sometimes backfire on the person who had good intentions. I’ve thought of this idiom numerous times when trying to help an organization secure a domain name I think they should own.

There have been countless times I’ve noticed an expiry auction or deleted domain name that matches a non-profit organization or someone else I wanted to help. After seeing the domain name, I figured it would be easy enough to let them know about the auction or available domain name. Because of the number of times this has caused confusion and/or consternation in the past, I’ve only done this a handful of times more recently.

Afternic: Auto Renew Turned Off for Canceled LTOs

Earlier this week, I received an email from GoDaddy reminding me one of my domain names would expire on June 29th. The domain name caught my attention because I thought I had sold it, and receiving a renewal email for a domain name I sold would have been peculiar.

It turns out I had not sold the domain name. Instead, it was a domain name that was bought on a 12 month LTO in May of 2025, paid for 5 months, and later returned to me when the buyer canceled the deal. When Afternic returned the domain name to my account, the company did not re-enable auto renew for this domain name.

This is not the first time this happened to one of my domain names. In April, I mentioned this issue on X. I don’t think it’s the first time I reported it, but I can’t quickly find the prior time(s):

NameJet & Snapnames Set to Reveal a “New Look”

I noticed a “Preview new look” button that appeared in the header on NameJet recently. Clicking the button takes visitors to a new version of the expiry auction platform.

In addition to the obvious design changes, NameJet will also unveil a new logo for the platform. You can see the current logo and the new logo side by side: