Blockchain Now Managing Bitcoin.com
This morning, the Wall Street Journal and Coin Desk reported that a deal was struck involving the exact match Bitcoin.com domain name. Blockchain, one of the leading Bitcoin wallet services, announced the deal this morning. Bitcoin.com had previously been developed, and it had a video explaining what Bitcoins are and how they are used.
Terms of the Bitcoin.com deal were not disclosed in the company’s blog post sharing the news, but Blockchain announced that “Blockchain.info has struck a five year deal to exclusively manage the domain name Bitcoin.com.”
The domain name has been registered under privacy protection since 2010, so I can’t see a Whois change indicating a change of ownership. Based on the reports from the Wall St. Journal and Coin Desk, I can’t tell for sure if this was actually a sale, lease, or some other type of deal. The Wall St. Journal article seems to indicate a sale, but the wording in the other reports doesn’t indicate a sale to me. Either way, it doesn’t really matter all that much from my perspective.
Whatever the situation is, I think it is wise for Blockchain.info to make a deal to manage Bitcoin.com. This exact match domain name is easy to remember and I think it adds more credibility to the brand. It may also get them more organic traffic from Google, since Bitcoin.com seems to rank pretty well in searches for “bitcoin.”
It appears that exceptional Bitcoin related domain names are pretty popular right now. Earlier this year, BitcoinWallet.com was sold for a reported $250,000, and I also shared the story behind the plural Bitcoins.com domain name. I am not a buyer of Bitcoin domain names, but it seems like companies are spending money to control the best bitcoin domain names.
Reach out to Elliot: Twitter | Google + | Facebook | Email