Comparing Johnny Football to the New gTLDs
On the drive down to New York City for a daddy / daughter weekend, I listened to Boston sports radio. During one segment, the radio hosts were talking about Johnny Manziel (aka Johnny Football) since the Red Sox recently played in Cleveland, and he was drafted by the Cleveland Browns.
Apparently, Johnny Football has been a main topic of discussion for the Cleveland sports writers since being drafted. The Browns and their fans are hoping he becomes a top tier player, but for now, he’s a rookie, and he is the second QB on the depth chart. Generally speaking, a non-starting player isn’t usually such a big story, but Johnny Football has become a huge storyline because of his background and potential.
During the drive, I thought about a comparison between Johnny Football and the new gTLD domain names.
If you look at Domaining.com, chances are good that a large percentage of the articles will be about the new gTLDs. I enjoy writing about them because there is ample information that allows me to write something unique that others haven’t covered, and I especially enjoy reading and writing about marketing. When I post an article about the new domain names, there are usually more readers who visit than when I post something else, and traffic is obviously the most important thing for a website that relies on advertising. Oftentimes, these articles generate a healthy debate and discussion, and that is always interesting for me.
The new gTLD domain names aren’t close to surpassing .com in registrations or usage. They may or may not ever surpass .com (my bet is they won’t of course). Similarly, Johnny Football isn’t ready to become the starting quarterback for the Browns yet either, and he may or may not become a star player. Some people think he is destined to be a superstar and others believe he doesn’t have what it takes to become a star player.
Only time will tell when it comes to Johnny Manziel’s career and the new gTLD program. For the time being, there is a lot of interest in discussing both because the potential impact is so big.
As an aside, I understand that Manziel had an exceptional college career and that is why he is projected to be an impact player, and the new gTLD program doesn’t really have a track record. I still think it’s an interesting comparison because both are heavily discussed, both have potential to become popular, and both are polarizing topics.
As I mentioned, I am in NYC with my daughter this weekend, so comments may not get approved immediately as usual, and I might not be able to quickly respond to comments.
Reach out to Elliot: Twitter | Google + | Facebook | Email