Cool SEO on Dating Website, but is it Invasive?
I did a Google search using a friend’s name today, and I saw a great search engine optimization concept. In the meta description on one of the first results for this person’s name, I saw a JLove.com link, with a meta description of “Meeting Xxxxxxxxx Xxxxxxxxxxxxx and an assortment of other fantastic Jewish singles is easy, it takes but a moment to upload your very own profile to get involved in Jewish dating!”
I think this is a cool approach to SEO in case a person is looking up someone they just met and perhaps want to get to know a little better. However, if I was performing a Google search of a potential job candidate, this could be perceived as being invasive. While many people aren’t shy about admitting they are involved in Internet dating (I have 2 married friends who met on Jdate), it seems inappropriate to use people’s names as search bait.
While I’ve noticed social networking companies like Friendster and MySpace using this cool technique, I question whether this invades users’ privacy, especially if they don’t even know the site is doing this.
Reach out to Elliot: Twitter | Google + | Facebook | Email