DNS Testing New gTLD Cross Sell on Landing Pages
A friend shared something interesting that he noticed when typing in random keyword domain names this afternoon. If you visit KneeBraces.com, a domain name that is owned by Frank Schilling’s Name Administration and parked via DomainNameSales.com, check out the link below the PPC advertising links:
“This domain is registered. Click here to buy KneeBraces.Email”
When you click the link, it takes you to Frank’s domain registrar, Uniregistry, where the visitor is given several options. In addition to a link to purchase the .com domain name from the domain owner, the visitor can also see other extensions that are available for sale, and the visitor can purchase the domain name directly from Uniregistry.
I checked out a couple of my own domain names that are parked at DNS, and this link is not visible on them. My guess is that Frank is testing it to see if it drives revenue while not deterring people from clicking the revenue generating links. I would bet that he is testing this on his domain names before determining whether to introduce it to others.
What are your thoughts?
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