Doobie Brothers Acquire DoobieBrothers.com
The Doobie Brothers are an American rock band that was most popular in the 1970s and 1980s. A few of their best known hits include Listen to the Music, Takin’ It To The Streets, and What A Fool Believes.
The band has used the less desireable DoobieBros.com domain name for its website for many years, and it looks like they got a major upgrade. According to DomainTools, it looks like the Doobie Brothers were able to acquire the exact match DoobieBrothers.com domain name from NameFind (via Afternic / GoDaddy) for an undisclosed sale price. DoobieBrothers.com now forwards to the band’s website.
My guess is the cost wasn’t too high since the Doobie Brothers are a well known band and avoiding a dispute is probably more important than trying to maximize the value of a deal for this particular domain name. It is a bit surprising that it took so long for them to get the domain name though.
DoobieBrothers.com appears to have come from the Marchex portfolio, which GoDaddy acquired last year. DoobieBrothers.com has a creation date of August 27, 2003. I would bet that the domain name was previously registered and possibly dropped before 2003, but there are no historical Whois records archived for this domain name prior to 2003.
It was a good idea for the Doobie Brothers to acquire this domain name. DoobieBros.com doesn’t pass the radio test, and I presume that quite a few people who wanted to visit the band’s website accidentally typed in DoobieBrothers.com instead. The Doobie Brothers are touring with Journey this Summer, and having this exact match domain name will be helpful in selling tickets and other band merchandise.
If I am able to find out what DoobieBrothers.com sold for, I will let you know.
Reach out to Elliot: Twitter | Google + | Facebook | Email