Numeric Domain Names are in Demand
It seems like every domain broker is looking to get their hands on one type of domain name – numeric domain names. Every time I have a conversation with a broker where we are discussing domain names for sale, I am asked if I know of any good number names that are for sale.
From what I understand, the Chinese market is very big on number domain names. There is considerable demand for two number (nn.com), three number (nnn.com) and even four number (nnnn.com) domain names. I am not going to pretend to have any more than a cursory knowledge about the topic, but numbers have meanings, and certain number combinations can be worth serious money.
I believe numeric .net and even .org domain names may also be in demand, but they certainly don’t come close to numeric .com domain names. I haven’t seen or heard about much demand for ccTLD numerics, although I am sure they sell.
Aside from selling 887.com and a few nnnn.com domain names, I haven’t done much with numeric domain names. My opinion is that although these names are the most liquid domain name assets you can own, if you are buying them now, you’re buying at the top of the market. That market may improve over time, but it’s considerable risk to be buying at the top of the market.
One of the benefits of numeric domain names is that it is likely much harder to get a trademark for numbers (I assume it’s not impossible). This probably means there’s less risk in owning numeric domain names than say three letter .com domain names.
If you are looking to sell numeric domain names, now is probably a good time to do so. You’ve probably been inundated with offers, and if you need to connect with a domain broker, you might be able to close a deal quickly.
If you know about the numeric domain market, feel free to share some of your knowledge with us.