Perhaps When to Rethink Your Strategy
Some people may go a bit overboard with their domain name registrations. They get inspiration from somewhere, register a bunch of domain names, and before they know it, they have a fairly large portfolio under management. It’s easy to buy domain names, but selling those domain names can be a difficult proposition.
Alan Dunn of Namecorp shared some simple advice for people who find themselves with a lot of domain names but little to no offers or sales:
If you own 1,000 domain names and never get offers then maybe its time to change your strategy.
— Alan Dunn (@alangdunn) August 12, 2016
I couldn’t tell you if the magic number is 500 or 5,000, or if the period of time is one week or one year, but Alam has a good point. If a large portfolio of domain names doesn’t receive offers, perhaps there is something wrong with the domain names. Unfortunately, some domain names are unsaleable.
There is more to domain investing than domain name sales. Earning revenue from domain names may also be important. Domain names that don’t receive offers but do earn revenue would also hold value. I would imagine, for the most part though, domain names that are making money via PPC would also receive offers.
Again, I don’t know how many offers a portfolio of 1,000 domain names should receive over what time period, but for many, the lifeblood of a domain investor is domain name sales. Without offers, there are no sales.
What do you think?
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