Tip to People Seeking a Domain Broker
Just about every domain forum has a section for people to post threads seeking domain broker representation. In addition to this, people email brokers privately to discuss brokerage deals. Even though I am not a domain broker and have never been a domain broker, I receive emails daily from people asking me to broker their domain names.
Based on what I’ve seen on forums and what I’ve read in private emails, I want to give a tip to people looking to find a domain broker.
Just because you are willing to offer a broker a very high commission percentage, the chances of finding someone to broker your domain name does not increase if the domain name isn’t excellent, sellable, or somewhat reasonably priced.
If you are trying to sell a crappy domain name, a broker will not care whether you are willing to give him 10% commission or 90% commission. A good broker is not going to waste his or her time trying to see a bad domain name that nobody is going to buy. There are many great domain names out there, and it makes sense to focus on those because they have a better chance of selling.
Similarly, if you are looking to sell a good domain name for a ridiculous price, chances are good that you won’t find a broker no matter how much commission % you are offering. I think MassachusettsRealEstate.com is a good name, but if I won’t sell it for less than $500,000, a broker won’t touch it even if I offer a whopping 50% commission. The reason for that is because the domain name will never sell at that price, so the commission possibility is zero.
There are many people out there who broker domain names. There are relatively few exceptional domain brokers out there. A great domain broker isn’t going to take on a bad or significantly overpriced domain name, no matter how much commission you offer.
Reach out to Elliot: Twitter | Google + | Facebook | Email