Why Marijuana Domain Names Were Trending Last Month | DomainInvesting.com

Why Marijuana Domain Names Were Trending Last Month

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verisign-logoDuring this week’s election, there were four states in the US that had ballot questions asking voters whether or not to legalize recreational marijuana. Voters in California, Maine, and Massachusetts (my home state) approved their ballot measures. Voters in Arizona did not approve their ballot measure. Voters in Nevada approved a ballot question regarding medical marijuana.

Perhaps as a result of these ballot questions and the potential for the growing list of states where marijuana usage is legal, Verisign reported that several marijuana-related keywords were trending in .com domain name registrations last month. Of the top 10 trending keywords in .com domain registrations for October, four were related to marijuana:

  • Cannabis
  • Marijuana
  • Weed
  • Pot

The three states where marijuana was just approved recreationally join Colorado, Oregon, and Washington as the only US states that permit recreational marijuana. It now looks like more than half of the states in the US either permit recreational marijuana or medical marijuana, and my guess is that this number will increase in the next few years.

I would imagine these four keywords were trending for two reasons. I would think quite a few domain names were registered by people who wanted to back or oppose the ballot measures. Additionally, and likely the greater reason for the trending registration numbers, more domain names with marijuana-related keywords will be needed by marijuana businesses. Speculators and businesses likely registered quite a few of these domain names last month in advance of the ballot measures.

Based on what I have seen in forums and private email offerings, marijuana-related domain names is not really a new trend. Domain investors seem to have had an appetite for these types of domain names for quite some time, with some owning hundreds or even thousands of pot-related domain names. It is interesting to me that these four keywords were trending last month.


About The Author: Elliot Silver is an Internet entrepreneur and publisher of DomainInvesting.com. Elliot is also the founder and President of Top Notch Domains, LLC, a company that has sold seven figures worth of domain names in the last five years. Please read the DomainInvesting.com Terms of Use page for additional information about the publisher, website comment policy, disclosures, and conflicts of interest.


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Comments (3)

    Acro

    They were trending because Drew is buying everything in sight with the relevant keyword. 😛

    November 10th, 2016 at 11:07 am

    John

    So what you’re trying to say is that lately those terms having been smokin’.

    November 10th, 2016 at 2:04 pm

      John

      have been* (oops)

      In reply to John | November 10th, 2016 at 2:04 pm

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